Contrary to reports on other websites, the iHologram app is just a concept rendering of what could be a very cool app for the phone. The video as seen below demonstrates how a simple drawing could hypothetically be viewed in 3D if the character is oriented correctly.
Says Gizmodo:

David [OReilly]’s application assumes a constant viewing angle of 35 to 45 degrees, which is the usual when anyone watches the iPhone screen. Knowing that angle, the application calculates the orientation of the screen relative to the viewer using the iPhone motion sensors, so when you turn it around, the 3D world perspective gets skewed accordingly.

 


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